Are you thinking of launching a new skincare line? Whether you’re an established personal care brand or a newbie in the industry, there are different options available to you when it comes to creating a product.
You could manufacture your products in-house, outsource to a third party, or use white-label products. White-label products are off-the-shelf formulations that you then apply your own branding to.
If you’re looking to formulate a new moisturizer for your brand, you might want to consider using a white-label formula. Here’s why:
• Speed to market: One of the main advantages of opting for white-label products is a faster time to market. White-label product providers have an extensive range of formulas available, ready for brands to use. For instance, here at Adonis, we have an extensive library of over 2000 formulas that have already been researched, developed, and tested. By choosing one of these formulas, you don’t have to waste time on the research and development process, so you can get your moisturizer to your customers faster.
• Affordability: When you opt for white-label formulas, you are also choosing to avoid the expensive research and development phase. Not only do you bypass the need to invest in manufacturing equipment, but you also don’t need to invest in building an in-house team of experts. Instead, the entirety of this process is taken care of by a third party. This means your company can save significant amounts of money.
• Free up time: Another benefit of choosing a white-label formula for your next moisturizer is that you free up resources so that they can be allocated elsewhere. By not having to spend vast amounts of time and effort on the research and development phase, you can focus your time and your budget on other elements of the business, such as marketing and growing sales.
The drawback of white labelling is that you don’t have complete control over the formula. This means that if you’re looking to create a product for a niche market or to address a specific consumer requirement, you might be better off opting for a contract manufacturing service.
Here at Adonis, we have more than 50 years of experience in creating world-class formulas for top global brands. If you’re interested in learning more about our white labelling services, then don’t hesitate to reach out to speak to a member of our team.