If you log in to your social media accounts and scroll through some posts, it won’t take long for you to reach content about natural deodorant – it’s a hot topic at the moment and brands are pushing ads all over the internet to encourage more people to make the natural switch.

For companies launching bodycare products in the body space, using natural ingredients is starting to become an expectation from consumers. But, how do you go about choosing ingredients that are natural and effective?

Keep on reading to find out more about the ingredients that power cult-favorite natural deodorants.

1. Baking Soda (Sodium Bicarbonate)

Baking soda, or sodium bicarbonate, is one of the most common ingredients in natural deodorants because it is very good at neutralizing the bacteria that cause odor.

It has an alkaline pH which inhibits the growth of bacteria, but it also helps absorb moisture, keeping underarms dry throughout the day.

However, it’s important to get the amount of baking soda correct when you’re creating a natural deodorant as some people can be sensitive to the ingredient when it comes in high concentrations.

2. Arrowroot Powder

Derived from the roots of certain tropical plants, arrowroot powder is the natural absorbent in a lot of eco-friendly deodorants.

Its lightweight texture helps control moisture and makes sure that the armpits feel comfortable and dry throughout the day. One of the reasons why so many brands like to use this ingredient is because it’s incredibly gentle, so perfect for people with sensitive skin who find the talc in conventional antiperspirants a bit too harsh.

3. Coconut Oil

Coconut is another multi-tasking product that works very well in natural deodorants. It has antimicrobial qualities that help combat bacteria that contribute to body odor and has an emollient texture that soothes and hydrates the skin.

You seen coconut oil in a lot of skincare and bodycare products, which proves that it’s a very well-tolerated product that most consumers enjoy.

4. Tea Tree Oil

Tea tree oil combats bacteria and is an effective odor-neutralizing agent. It also has a naturally pleasant smell, that provides a natural alternative to synthetic fragrances that can be harsh on the skin.

5. Shea Butter

Finally, we have shea butter, an ingredient that’s used to create the creamy texture of natural deodorants that glide straight onto the skin. It also offers a range of skin benefits that moisturize and soothe irritated skin.