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10 top tips for skincare brands in 2022

Even if you’ve been a fan of skincare for years and think you know the industry like the back of your hand, you’d be surprised at the number of things you don’t know.

It’s important to always be researching products, new ingredients, customer trends and the industry itself to ensure your products are the best they can be.

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Tips on starting a skincare brand

In 2021, the size of the skincare industry globally was estimated to be over $155 billion, and as consumer buying habits change, the chance for new businesses succeeding has been better than ever.

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